Olaplex No. 4P Blonde Enhancer Toning Shampoo 8.5 Oz.

What It Is:Olaplex No. 4P Blonde Enhancer Toning Shampoo cleanses, tones and repairs while keeping hair hydrated from roots to ends.What It'S For:Suited for all blonde, lightened and gray hair, natural or stylist created, root to tip or balayage.What It Does:This highly concentrated, sulfate-free shampoo forms a rich lather to neutralize brassiness and boost brightness after one use. The non-drying formula can be rotated into any hair maintenance routine as needed for your best blonde yet.Free Of...- Nuts, parabens, phosphates, phthalates, sulfates, gluten, Dea, aldehydes, formaldehyde- Animal cruelty or byproducts (vegan-friendly)How To Use It:- Use as needed to brighten unwanted brassiness.- Apply to wet hair. Lather fully and let process 1-3 minutes. Rinse. For more intense toning, leave on hair up to 5 minutes.- Follow with No. 5 Bond Maintenance Conditioner for everyday moisture or No. 8 Bond Intense Moisture Mask for extra hydration.- Tip: Pre-wash with No. 4 Bond Maintenance Shampoo to remove product buildup.Clinical Results:3x brighter**Compared to top purple shampoos.Olaplex products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for safety and efficacy.